We have a new Congress and a new way of doing business. Yesterday it was announced by House and Senate leaders that we can now find our Representatives and Senators YouTube channels (did you know they each had one?) on two new platforms:
I sampled what my senator — Senator Jim Webb (D-VA) — has to offer on his channel and it’s fairly substantive. Nine videos and the usual line up for subscriptions, e-mail, friending, and sharing. Senator Webb also puts out an e-mail newsletter and next time it hits my in box, I’m going to check and see if they list this YouTube channel on it. Cross-promotion is key in terms of building video buzz and not taking advantage of a senate office’s enormous e-mail database would be quite the lost opportunity.
